Pay per attended appointment. Not per lead, not per hour.
You buy a number of attended, ICP-qualified appointments and we deliver them. Packages start at $2,500 for 10 appointments and scale to $150 per appointment at volume. If a prospect does not attend, it does not count — we replace it.
Lowest cost per attended appointment
Attended appointments per campaign
Retainers, ad spend or tool fees
No-shows replaced free
How pay per appointment works with us
One package funds one campaign against one ICP. The price is fixed, the deliverable is a number of attended appointments, and the risk of a bad month sits with us — not you.
Pick your appointment volume
Starter is 10 attended appointments at $2,500. Pro is 25 at $5,625. Elite is 50 at $10,000. Enterprise is 100 at $15,000 — a $150 cost per attended appointment.
Define what qualified means for you
Role, company size, geography, budget signal and the problem they must confirm. Anything that falls outside those criteria is never booked and never billed against your total.
We build and run the campaign
Managed Virtual SDR profiles on LinkedIn, AI Appointment Setters handling every reply, and confirmations plus reminders so the meeting is actually attended.
Appointments count only when attended
Your total ticks down on attendance, not on bookings. No-shows, wrong-fit prospects and cancellations are replaced at no extra cost until your number is delivered.
Pay per appointment vs pay per lead vs retainers
Pay per lead buys names
Cost per lead models sell you contact details or form fills. Nobody has spoken to them, nobody has qualified them, and most never take a call. You pay for volume, not outcomes.
Retainers buy activity
A monthly retainer pays for effort whether or not a single meeting lands. If the campaign underperforms, you still pay in full and the risk sits entirely with you.
We sell the outcome
Your invoice maps to attended meetings with decision makers. That is the only unit that correlates with revenue, so it is the only unit we price on.
Quality is protected by the model
Because no-shows and wrong-fit prospects are replaced free, we have no incentive to book weak meetings just to hit a count.
Cheaper than hiring
A single in-house SDR costs $60k–$95k a year plus tools, management and ramp time. 100 attended appointments cost $15,000, with no hiring risk.
No hidden costs
LinkedIn profiles, Sales Navigator seats, automation, data and management are all included. There is no ad spend and no per-seat software bill.
Pay per appointment is right for you if:
Start your campaignQuestions we'd normally answer on a demo call
What is your cost per appointment?
Between $150 and $250 per attended appointment depending on volume: $250 each on Starter (10), $225 on Pro (25), $200 on Elite (50) and $150 on Enterprise (100).
Do I pay per booking or per attended meeting?
Per attended meeting. A booking that no-shows does not count against your total — we replace it free until the full number has actually been attended.
Is there a retainer or monthly minimum?
No. Each package is a one-time payment for one campaign. You can buy another campaign whenever you want more appointments or another market.
What if an appointment is not a fit?
If the prospect does not match the ICP and qualification criteria we agreed, it does not count and we replace it.
Can I pay per appointment for more than one market?
Yes. One package equals one campaign against one ICP. Buy multiple campaigns at checkout to run several markets, verticals or offers in parallel.
How quickly are appointments delivered?
Infrastructure and targeting take around 7 days, then bookings begin. Delivery pace depends on volume, with larger packages running across a longer window.
What counts as a qualified appointment?
Before launch we agree the criteria that determine whether an appointment counts toward your allocation. Nothing is decided after the fact.
Attended only — no-shows don't count
If a prospect fails to attend, the appointment does not count against your allocation and is replaced free of charge. We target full delivery within 30 days of campaign launch and keep the campaign running at no additional campaign fee until your allocation is fulfilled, subject to the service agreement.
Criteria we agree with you
- Geography — the countries or regions agreed for the campaign
- Industry — the sectors your offer is built for
- Company size — headcount or revenue bands you sell into
- Role and seniority — the job titles able to buy
- Business type — the kind of company that fits your offer
- Any additional criteria agreed before launch
One package = one campaign
One campaign is one offer, one agreed ICP, one market, one language and one booking destination. Launching into a second market or selling a different service is a second campaign.
Buy attended appointments.
We build everything behind them.
Choose 10, 25, 50 or 100 qualified attended appointments. Every package includes the Virtual SDR Network, targeting, outreach infrastructure, AI appointment setting and campaign management.
Bookings that show up, not raw leads
We refill until your number is hit
Criteria agreed before launch
No monthly retainer
Starter
10 Attended Qualified Appointments
$250 per attended appointment
Best for: Founders validating a new offer or market
No demo required · start in 7 days
What's included
Pro
Save $25025 Attended Qualified Appointments
$225 per attended appointment
Best for: Teams with 1–2 closers wanting steady pipeline
No demo required · start in 7 days
What's included
Elite
Most Popular50 Attended Qualified Appointments
$200 per attended appointment
Best for: Sales teams that can handle daily meetings
No demo required · start in 7 days
What's included
Enterprise
Best Value100 Attended Qualified Appointments
$150 per attended appointment
Best for: Established teams running a high-volume campaign
No demo required · start in 7 days
What's included
Everything you'd normally ask on a demo call
You don't need a call to get started. Here are the answers most clients want before they buy.
What counts as an attended qualified appointment?
A decision-maker who matches your ICP, agreed to a call, showed up and stayed for the conversation. No-shows and mismatches are replaced free.
What exactly do the four plans include?
Starter is $2,500 for 10 attended qualified appointments ($250 each). Pro is $5,625 for 25 ($225 each). Elite is $10,000 for 50 ($200 each). Enterprise is $15,000 for 100 ($150 each). Every package covers one campaign and includes the Virtual SDR Network, targeting, outreach, AI appointment setting and campaign management. Attended appointments only — no-shows don't count and are replaced free.
What does the 3-months-upfront option change?
Switching a plan off 'Pay in full' bundles three months together: you get 3× the appointments and $25 off every attended appointment. Starter becomes 30 appointments, Pro 75, Elite 150 and Enterprise 300.
How fast do the appointments arrive?
Campaigns go live within 7 days. Most clients see their first meetings inside 10–14 days and a steady flow from week 3.
Which channel do you use?
LinkedIn — exclusively. Every touch, conversation, follow-up and booking happens inside LinkedIn, where your buyers already are and where replies still land. No cold email, no cold calling, no spray-and-pray.
Do I need my own LinkedIn profiles or software?
No. We deploy the Virtual SDR Network — real ID-backed LinkedIn SDR profiles, Sales Navigator, outreach tooling, lead lists and copy — all included in the price.
Who actually speaks to the leads?
Our AI Appointment Setters. Each one is a trained, expert-level agent that performs like a top 1% setter — it learns your business from your website, your onboarding form and live social signals, so it speaks your language, knows your offer and handles objections with the confidence of someone who's sold it for years. It replies in seconds instead of hours, runs hundreds of conversations at once, never forgets a follow-up and never has an off day — then books qualified meetings straight into your calendar. All of it on LinkedIn, with our team overseeing every booking.
Which countries do you book meetings in?
The US, Canada, the UK and across the EU — booked in your prospect's timezone and yours.
What if the appointments don't convert?
We hand over call recordings, objections and lead notes so you can tighten the offer — and we refine targeting and messaging weekly at no extra cost.
Which industries and deal sizes work?
Any B2B offer where your buyer is reachable on LinkedIn — early stage to mid-market, any deal size.
Can I scale up or change plan later?
Yes. Move up a tier or add Virtual SDR profiles whenever you want more volume. There is no lock-in — plans are bought as appointment packages.
How do I get started without a call?
Pick a plan, complete the short onboarding form, and we confirm your ICP and go live. A call is optional, not required.
How do payments work?
One-time invoice for your chosen package, paid securely by card or bank transfer. No hidden fees, no monthly retainer.
One package = one campaign
One offer. One ICP. One market.
A campaign is one primary offer, one agreed ICP, one market or country, one language and one booking destination. Distinct markets or unrelated services are run as separate campaigns so each one gets its own targeting, messaging and SDR capacity.
Launching into multiple markets?
Add another campaign
Compare all four plans
| Feature | Starter | Pro | ElitePopular | Enterprise |
|---|---|---|---|---|
| Attended Qualified Appointments | 10 | 25 | 50 | 100 |
| One-time Investment | $2,500 | $5,625 | $10,000 | $15,000 |
| Cost Per Attended Appointment | $250 | $225 | $200 | $150 |
| No Shows Replaced | ✓ | ✓ | ✓ | ✓ |
| ICP-Qualified Appointments | ✓ | ✓ | ✓ | ✓ |
What our clients say
"They helped us streamline our outbound process, saving our team 10+ hours a week. They also refined our positioning, which resulted in closing the biggest client in our niche."
Doug Sapir
CEO, Interview Army
"After working with a lead generation agency and getting no results, they helped us find our market fit and book calls with qualified leads. Their approach is different and it's clear they have deep experience with B2B business development."
Jelle Kunen
Founder, Roosevelt Recruitment
"Before working with them, we ran our own campaigns and got decent results, but nothing like this. Their team helped us secure qualified meetings within the first few weeks. Simple, effective, no overcomplicating."
Emily Landon
Founder, The Crypto Recruiters
Buy the appointments. We'll build the team behind them.
Choose your campaign size and start onboarding today. No mandatory demo.
One package = one campaign. Need another market? Add another campaign.